Agency Elevation is one of the largest 100% USA-based white label SEO, PPC, Facebook Ads, and TikTok Ads services. It has managed thousands of SEO accounts and campaigns since 2017 and has sought innovative strategies to enhance its SEO offerings.
The company needed to scale link-building efforts within their SEO packages and significantly boost their clients’ local business map rankings. Signal Genesys provided innovative solutions that delivered remarkable results.
Challenge
Agency Elevation was using traditional methods of producing content and securing guest blog posts. These strategies were expensive, not scalable, and often did not generate the necessary signals to effectively impact map rankings.
The company had many accounts where they would see organic improvements but not much progress on Google maps, leading to frustration, poor reporting, and client churn due to unmet expectations and inadequate reporting metrics.
Solution
Signal Genesys introduced its proprietary content syndication method that Agency Elevation integrated into their local SEO packages. Each Signal Genesys release sends backlinks to the website, Google Business Profile (GBP) listings, and service pages.
By leveraging high-quality press releases, Signal Genesys accomplishes different goals:
- GBP Optimizations
- Custom content creation
- Monthly optimization and management of each GBP listing
- Signal generation to improve rankings consistently
- White-hat and authoritative link building using content syndication
Strategy
Agency Elevation leveraged Signal Genesys in their local SEO campaigns, generating hundreds of press releases each month. Using Signal Genesys’ platform, the company created content in-house and linked it to GBP listings and service pages. This approach allows users to generate 30-40 backlinks per press release to enhance both organic and map rankings.
The company implemented Signal Genesys’ software and strategies for a large chiropractic franchise with over 100 locations. Approximately 40% of these locations are enrolled in the “Elite” program, which includes one Signal Genesys press release per month.
The plan was to generate thousands of ranking signals in these locations over nine months. The uniformity in GBP optimization across multiple locations provided a clean data set for evaluating Signal Genesys’ effectiveness.
Results
With Signal Genesys’ content syndication method, Agency Elevation significantly surpassed the large chiropractic franchise’s expectations. The franchise saw a 23% overall increase in phone calls, totaling over 90,000 calls.
Agency Elevation used Signal Genesys’ software to promote specific chiropractic locations by sending the press releases. Notably, the locations where the agency promoted Signal Genesys’ press releases experienced a 47% increase in phone calls, compared to only an 18% increase for those where the agency did not send press releases. This 29% differential highlighted the substantial impact of Signal Genesys on GBP performance.
Additional results included a 25% increase in website visits and a 28% increase in driving direct requests for locations using the method.
“It’s built for agency owners.” David Kauzlaric
Conclusion:
The chiropractic franchise client was highly impressed with the results, leading them to increase the number of locations managed by Agency Elevation. The consistent improvements across all locations, driven solely by the addition of the Signal Genesys platform, provided clear evidence of the efficacy of the solution.
Agency Elevation continues to leverage Signal Genesys to deliver exceptional results for their clients, reinforcing the value of this strategic partnership.
